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Cluster Feeding And Newborns – Why It’s Normal

June 17, 2021

cluster feeding

As a certified breastfeeding counselor (CBC), some of the most common questions you will get will relate to frequent feeds. Frequent feeding is often referred to as cluster feeding. While it often feels overwhelming and like something is wrong, it can be a very normal feeding pattern for a newborn. As a CBC, you are […]

State Launches Breastfeeding Friendly Child Care Designation Initiative

June 13, 2021

Breastfeeding Friendly Child Care Designation

In the US, many return to work while still breastfeeding. This means many breastfeeding infants are cared for in day cares, with sitters, and other child care settings. In response to this, West Virginia launched a breastfeeding friendly child care designation initiative. According to the West Virginia Department of Health and Human Resources (DHHR), initiative […]

Breast Milk Storage Guidelines

June 9, 2021

breast milk storage guidelines

As lactation professionals, breast milk storage guideline questions is something you will frequently navigate. Many new parents opt to pump at least occasionally, many return to work, and some will even use donor milk. Regardless of how your clients feed their baby, you are likely to be asked about human milk storage guidelines. These guidelines […]

The Importance of Earning Your Certified Breastfeeding Counselor (CBC) Certificate

June 4, 2021

Earning your CBC certificate shows your clients that you are committed to your profession and committed to supporting them. It means you value evidenced based information and professional support. You may be surprised to know that the lactation profession is not regulated. In other words, there are no universal standards that every lactation professional needs […]

“Boob Life” Ad Shows Breastfeeding Trouble And Success

May 29, 2021

“Boob Life” Ad Shows Breastfeeding Trouble And Success

As lactation professionals, we are all about parent support. That’s why we’re excited that Tommee Tippee’s new ads include real life breastfeeding trouble and success. One of the best ways to support new parents is to help then know they aren’t alone. Breastfeeding is natural, but that doesn’t mean it isn’t challenging. When new parents […]

Sore Nipples – 8 Remedies For Sore Nipples While Breastfeeding

January 15, 2021

As a certified breastfeeding counselor (CBC), one of the most common concerns you will hear is sore nipples. While some support for sore nipples is outside the scope of a CBC, we can provide general information and information about common remedies. Nipple soreness can be a common part of breastfeeding initiation. It can also be […]

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